next level trading

Within CMC Markets a new, and, for German investors hitherto unknown, finance product enters the German market: CFDs.

To date, CFDs have only recently been in the purview of banks and institutional investors. CMC Markets was one of the first companies, who gave also gave private investors the opportunity to participate in this highly attractive market. Today CMC markets is one of the world’s largest CFD market players.

Together with the classic agency JWT, RMS developed a cross-media campaign, which evolves awareness for this innovative finance product and anchors the brand CMC markets in the finance communities’ consciousness. This will greatly assist customers grow accustomed the new platform.

The mediamix is completed by dialogue marketing in terms of e-mail marketing, aims to draw the attention both to existing customers and new customers to the latest offerings and issues.

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